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Wednesday, May 30, 2012



The Importance of Web Credit Card Processing


When you have a website that handles sensitive information such as customer or client names, addresses, phone numbers, credit cards, etc., it is important to consider having secure web credit card processing system in place to ensure the information is protected at all times.

Having web credit card processing services on your own site allows you to process payments using a secured gateway that accepts popular credit cards such as Visa, MasterCard, Discover, and American Express. Additional cards including a Diner's Club card or JCB card may also be accepted, depending on the type of payment gateway service you are using for your own site's transactions and sales.

Once you have a web credit card processing service in place, your customers are then able to easily and safely purchase both services and products that are available online. The payment details and the sensitive information entered by your customers are then saved in a database which is secured from fraudulent transactions and unauthorized account access.

What Type of Websites Work Well with Web Credit Card Processing Services?

Retailers and websites that have services to offer to their clients are ideal for using web credit card processing services online. Using the services virtually eliminates the guesswork in completing transactions while also ensuring the data and information entered and submitted to the website for payment is not leaked or vulnerable to hackers and thieves.

Other Benefits of Using Web Credit Card Processing Services

Another major benefit of using a processing company to help protect your customers is that you have an in-depth tracking and report system so you are able to easily access sales, transactions, refunds and more, all from the hub of the credit card processing application service itself. The system allows your company to keep track of finances, sales, and the overall income your company is generating just by using it during checkout. The service can also help you to see the most popular products or services you have to offer and when you need to stock your inventory.

A credit card processing system is necessary to any company that intends to accept payments online. With all of the additional advantages the system provides, companies that aren't online already will be thinking about it in the near future.

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Tuesday, May 8, 2012



Improve Your Competitiveness with a Virtual Terminal Merchant Account


In the age we live in, never has it been easier to market a product. Aside from the fact that a product can quickly receive national attention through advertising dollars spent on television, but, for even less investment, products can be marketed the world over through the internet. Online marketing has forever changed the way we do business, and it is a must for any venture to have an online address to refer potential customers to. Therefore, having a virtual terminal merchant account is necessary to compete with others in your industry.

Virtual terminal accounts are rather simplistic. Different than a physical terminal where a card is swiped, common to the world of retail, the only equipment necessary for the virtual account is a computer and internet access. Following a simple setup procedure, credit card payments can be accepted online. Customers can themselves enter their information, eliminating the overhead involved with hiring a cashier to take the payment. Orders are then shipped to the customer who receives email confirmation with both shipping information and a receipt. This also cuts costs on receipt paper.

The merchant also benefits because all transactions are automatically and conveniently stored online. With a couple simple clicks, a transaction history can be displayed making it quite simple to compile data for your accountant or to take care of the accounting yourself. Tax time is a breeze when using a virtual terminal merchant account.

With identity theft a constant threat, the virtual terminal merchant account protects client information. Clients will be prompted to log in to your website prior to making a purchase using a secured user name and password. Identity thieves have gone as far as to snap a picture of a credit card being used in line at retail stores, continuing to steal their identity using just their cell phone. Virtual shopping secludes the customer to the comfort and security of their home.

Online shopping is here to stay. Any business can take advantage of utilizing its worldwide customer base to market their products, and a virtual terminal merchant account makes doing so easier than ever.

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Friday, May 4, 2012



Use an Online Merchant Account to Improve Your Business


When opening an online business it is important to consider what forms of payment one’s business would be willing to accept. In order to maintain maximum growth potential and target a multitude of consumers, one must be willing to accept multiple forms of payment. This is especially true when dealing with international customers. The best solution for an ecommerce business is an online merchant account.

An online merchant account allows a business owner the flexibility to accept multiple forms of payment and reach his or her full earning potential. One might be curious how an online merchant account maximizes payment flexibility. The answer is simple, an online merchant accounts accepts all form of credit cards and electronic checking. This service will also accept international payments and ensure up to date exchange rates. In essence, it is similar to a 24 hour accountant constantly monitoring one’s business account.

The services offered also protect against unauthorized charge backs and credit fraud. This can save a business owner thousands monthly in fees and lost revenues. Online merchant accounts protect the business owner from costly litigation due to fraudulent claims. For a simple fee, one’s business can be constantly monitored and protected from domestic and international threats. No matter what type of business, an online merchant account provides additional financial security for a minimal cost.

Some online merchants provide services for high risk clients such as pharmacies, car repair, adult products, and any other business one would operate. These accounts are perfect for any business looking to expand customer base through market acquisition and payment services. When searching for online merchant accounts make sure to contact their customer service directly for optimal support. Then sit back and watch the business grow and expand.